Technology has been changing lives since the development of the wheel. But Scott Nelson argues that it is only a means — not an end — for users and customers that only improves their experiences when empathy is applied and problems that matter are solved.

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The old adage– “How do you eat an elephant? One bite at a time” might seem out of context today, but the modern-day version, attributed to Bishop Desmond Tutu, conveyed a philosophy about how to change culture and socio-economic systems.

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